Women’s sports are currently making headlines with every event and competition, setting new records for attendance, viewership, contracts, and profitability. While the WNBA leads the chart with the highest growth rate, its CBA discussions are painting a different picture.
Sophie Cunningham also slammed the league owners for their approach to the CBA discussions, saying the delay has created frustration among players and fans. Amid this, ESPN comes up with a bold move that shocks many fans.

WNBA Fans React to ESPN’s Move to Focus on Women’s Sport
ESPN had been the leading broadcaster of WNBA games and set a record by airing 40+ Indiana Fever games, a feat neither LeBron James nor Stephen Curry achieved with their respective teams.
Now they want to invest more in women’s sports and recently announced a special show on primetime Sunday. The official statement reads, “Women’s sports are experiencing continued momentum, and Women’s Sports Sundays is ESPN’s next step in meeting that demand. This franchise is about more than showcasing games, it’s about building a consistent, high-profile destination that reflects the passion, excellence and cultural impact of women’s sports today, while giving athletes and leagues the stage they deserve.”
ESPN to launch 'Women’s Sports Sundays'
— ESPN PR (@ESPNPR) February 19, 2026
Debuting this summer, it's a first of its kind weekly primetime franchise showcasing the best of women’s sports in premium windows
More: https://t.co/hIH7v4QSzg pic.twitter.com/VnfboFdOGT
While the initiative was bold, WNBA fans responded in kind, reminding ESPN of the possibility of a lockout and urging the league to get the CBA in order.
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A fan wrote, “@WNBAComms & @WNBAPA need to get that CBA signed.”
@WNBAComms & @WNBAPA need to get that CBA signed
— AngelaY (@angelayoho1) February 19, 2026
Another fan added, “Interesting decision before knowing whether the wnba will have a lockout or not.”
Interesting decision before knowing whether the wnba will have a lockout or not
— Matt Miller (@MattyMillz85) February 19, 2026
One fan mentioned, “Following the NBA’s model of tanking and intentionally losing.”
Following the NBA’s model of tanking and intentionally losing
— Howard McClinton (@HowardMcClinton) February 19, 2026
A fan commented, “WNBA’s popularity is a marketing lie.”
WNBA’s popularity is a marketing lie. The drama queens should be on Bravo “Real Court Wives”
— Wedge (@Wedge4576423176) February 20, 2026
Another fan added, “Having to force the WNBA on people because no one would watch otherwise.”
Having to force the WNBA on people because no one would watch otherwise.
— Rusty Shackleford 🟧 (@RKBAShackleford) February 19, 2026
Wait, no one is going to watch now either.
Fans already trolled NBC after it released the WNBA schedule for 2026. Now, ESPN’s move has become a new target for the viewers who are taking out their frustrations on the broadcasters. The CBA talks, though, are still in limbo with the projection of heavy losses
Major Losses Predictions Hampers WNBA Season Start
The league sent a latest proposal on February 6, aiming to fulfill most of the WNBPA’s demands. Though there were many perks that were enticing enough, the PA sent the offer back, noting that the proposal is half of what they demanded in their commercials.
Now the players’ association is taking a step back and lowering its demands to 27.5% revenue share and a $9.5 million salary cap, down from 30% and $10.5 million, respectively. But the league now estimates losses of around $460 million in such a scenario. A WNBA spokesperson called the union’s latest offer “unrealistic” and pointed to the delay in the season’s start.
In a statement to ESPN, a WNBA spox calls the WNBPA's proposal "unrealistic & would cause hundreds of millions of dollars of losses for our teams. We… are running out of time. We believe the WNBA’s proposal would result in a huge win for current players & generations to come.” pic.twitter.com/hO6lPDiIdy
— Alexa Philippou (@alexaphilippou) February 18, 2026
While there is not much time left before the start of the season, the CBA delay might push the start back, or, worse, the league could enter lockout mode.











