The WNBA recorded the fastest-growing league in 2024, and the trend continued in the 2025 season as well. With that, the WNBA merchandise sales also skyrocketed, which includes a response for the sneakers, too. A’ja Wilson and Sabrina Ionescu’s signature shoes crack Nike’s top-selling basketball list alongside LeBron James in 2025. Now, Napheesa Collier might as well get on the wave with her latest deal.
The Nike superstar is yet to receive her signature shoe, but has now become the face of its widely successful subsidiary – Jordan Heir.
Napheesa Collier Signed Up For Jordan Heir 2
The 29-year-old forward has been with Nike’s renowned Kobe and KD models ever since she joined the WNBA. She then moved to the Jordan subsidiary in 2025 last year. The brand has specialised sneakers for WNBA players, which was a key aspect of her decision to move to Jordan’s in the first place.
According to SneakerReporter, the Lynx star will be the face of the Jordan Heir 2 and will debut its variants in the upcoming season. In the post updating the news, Collier is wearing a white variant with olive-green shades. The caption reads, “Napheesa Collier debuted the new Jordan Heir Series 😱😱😱,”
Napheesa Collier debuted the new Jordan Heir Series 😱😱😱 pic.twitter.com/BJU8F4vPTQ
— SneakerReporter (@SneakerReporter) January 29, 2026
The Lynx forward was quite excited with the new high point in her career and mentioned that the Heir Series 2 is a performance shoe that provides flexibility and stability. She also added that the shoes are made comfortable with cushioning and additional foam, which will positively impact players’ movements. Moreover, ae lightweight and easy for players to wear.
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While the star remained one of the top players in the league, she certainly is a role model for many basketball enthusiasts, and the player takes the role seriously
Napheesa Collier Calls Role Model Label A Major Responsibility
Apart from being a leader in her team, Phee is involved in many basketball-related activities, including management and training young players. The star is co-owner of the Unrivalled League, and also heads the CBA negotiations for the WNBPA. Breanna Stewart and Collier thrive with Unrivaled success, winning the Innovators of the Year award. So on the Good Follow Podcast, she spoke about being a role model to young ones.
Collier said, “I definitely don’t take that lightly, like being able to be a role model for young girl, I thing is a huge responsibility.”
She mentioned that the players before her didn’t have much exposure to the larger audiences like now, yet they did their job well, keeping the league on track. She added that she not only represents the upcoming generation but also the previous stars who made the sport enjoyable.